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Atlas by Upply:
AI-powered market intelligence

Understand, anticipate, and analyze the freight market in just a few seconds.
Atlas turns the complexity of transport, logistics, and economic data into clear, reliable, and immediately actionable insights.

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Atlas

Your AI co-pilot to better understand the market

Atlas is Upply’s market intelligence, powered by AI and fueled by all our data and expertise.
It continuously deciphers freight, logistics, and supply chain economic dynamics to help you understand, anticipate, and make faster decisions, with a reliable view of the market.

Atlas turns complex data into clear, conversational answers.
Directly integrated into the Upply platform, all you have to do is ask your questions to get instant insights on:

  • Price levels (spot vs. contract)

  • Market trends by transport mode (maritime, air, road)

  • Economic forecasts

  • Key impact factors: regulation, economic conditions, capacity, and more

Book a demo
A unique ecosystem

Intelligence built on the best market data

Exclusive Upply data

  • Market Insights & monthly barometers (maritime, air, French road freight)

  • Economic studies & analyses

  • Upply Freight Index (UFI)

Selected external sources

  • Specialized transport reports

  • Industry press

  • Public data & open data

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technology

AI power serving the transport market

  • Reliable, specialized transport data

Atlas combines Upply's proprietary data, partner sources, and qualified public data to deliver a reliable, up-to-date view of the market.

  • Answers with no approximation

Every answer is sourced, contextualized, and verifiable. When information is incomplete or uncertain, Atlas clearly states so.

  • Market intelligence you can act on immediately

Built for decision-making, Atlas turns market data into operational analyses and recommendations.

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why choose atlas?

Answers tailored to every transport decision

From day-to-day market monitoring to strategic decisions, Atlas delivers analyses suited to every level of decision-making.

Atlas, your business expert at your fingertips, helps you understand a market event and act on it.

  • What impact is the geopolitical crisis having on my flows?

  • How is the market evolving on my main corridors?

  • What are the best practices for establishing a contract between a shipper and a road carrier?

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Atlas helps you anticipate market developments to prepare for your upcoming deadlines.

  • How do I build my transport budget?

  • Is this the best time to launch my tender?

  • What impact will upcoming regulatory changes have on my rates?

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Atlas provides the analyses needed to guide long-term decisions.

  • How can I design a more efficient logistics network?
  • Which mode of transport should I favor on my corridors?
  • How is the new market I want to expand into structured?
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key figures

Atlas in action since launch

+5,000

questions answered

+300

companies onboard

 

+500

active users

 

Testimonials

They use Atlas to better understand the market

  • I have tested Atlas several times, mainly to explore market trends and forecasts in the chemical sector. The results I’ve seen so far are good and very useful for European market insights.

    Lisette Engwerda Global Client Engagement Manager

  • Participating in the Atlas AI beta was a genuinely valuable experience. The tool brings a structured and data-driven lens to market intelligence, helping translate complex rate movements into actionable insights. What stood out most was its ability to synthesize spot dynamics, rejection trends, and forward-looking signals into a coherent narrative that supports both tactical pricing decisions and longer-term supply planning. Atlas AI has strong potential to become a decision-enablement layer for transportation leaders navigating volatile markets.

    Dina Hassan Senior Product Manager

  • Atlas behaves like a true transport expert and provides me with high-quality, well-structured answers based on recent and verified sources. Using the tool has proven to be very satisfactory.

    Marie Defranoux Transport & Logistics Manager
FAQ

Frequently asked questions
about Atlas

Do you have questions about our Atlas solution? Discover how to access it, understand its scope, and use it to analyze and anticipate transport market dynamics.

Book a demo

Atlas is accessible directly from the Upply platform, via a user account attached to your company.

Atlas provides clear and instant answers on all major transport market dynamics. For example, you can ask Atlas about:

  • differences between spot and contract prices,

  • road, maritime, and air freight market trends,

  • changes in transport costs (e.g. average cost per km, long-distance transport),

  • economic forecasts and market outlooks,

  • the impact of the driver shortage in Europe,

  • the effects of European regulations on road freight,

  • capacity constraints and structural market factors.

Atlas relies on:

  • Upply proprietary data (Market Insights, monthly barometers, Upply Freight Index, economic studies),

  • specialized external sources (transport reports, industry press, open data).

Atlas offers a simple and progressive pricing model, designed to let you explore the solution freely before adapting it to your needs.

  • Free access is available, with 15 questions included per user.
    This allows you to discover Atlas, understand its value, and build your first use cases.

  • Paid plans are then available, depending on the number of users within your organization.

👉 To find the offer best suited to your organization, our teams can support you and provide a personalized demo.