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Atlas by Upply:
AI-powered market intelligence

Understand, anticipate, and analyze the freight market in just a few seconds.
Atlas turns the complexity of transport, logistics, and economic data into clear, reliable, and immediately actionable insights.

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Atlas

Your AI co-pilot to better understand the market

Atlas is Upply’s market intelligence, powered by AI and fueled by all our data and expertise.
It continuously deciphers freight, logistics, and supply chain economic dynamics to help you understand, anticipate, and make faster decisions, with a reliable view of the market.

Atlas turns complex data into clear, conversational answers.
Directly integrated into the Upply platform, all you have to do is ask your questions to get instant insights on:

  • Price levels (spot vs. contract)

  • Market trends by transport mode (maritime, air, road)

  • Economic forecasts

  • Key impact factors: regulation, economic conditions, capacity, and more

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A unique ecosystem

Intelligence built on the best market data

Exclusive Upply data

  • Market Insights & monthly barometers (maritime, air, French road freight)

  • Economic studies & analyses

  • Upply Freight Index (UFI)

Selected external sources

  • Specialized transport reports

  • Industry press

  • Public data & open data

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Technology

The power of AI serving the transport market

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Reliable, transport-focused data

Atlas relies on a specialized AI architecture, trained on Upply’s proprietary data, partner sources, and qualified public datasets. Every insight is contextualized and continuously updated to reflect real freight market conditions.

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Answers without approximation

Atlas operates within a strict scope of expertise and robust control mechanisms. Every piece of information is traceable and verifiable. When data is unavailable or not reliable enough, Atlas clearly states it.

 

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Technology designed for decision-making

Built for professional use, Atlas prioritizes accuracy, stability, and continuous improvement. Natively integrated into the Upply platform, it delivers reliable market intelligence you can act on immediately.

 

Testimonies

They use Atlas to better understand
the market

  • The Atlas tool shows a lot of promise – having an expert transport AI bot will be a great time saver for our business!

    Jamie Broughton Sourcing Manager Lead

  • Atlas is a helpful AI tool, and I’ve been particularly impressed with its diligence and thoroughness in the responses it provides. While they can sometimes be comprehensive, the depth is invaluable, especially with the supporting links and resources for any facts, status updates, or changes in the transportation market.

    Karim ElGendy International Transportat, Liquid and Pallets Sourcing Head - Europe
FAQ

Frequently asked questions
about Atlas

Do you have questions about our Atlas solution? Discover how to access it, understand its scope, and use it to analyze and anticipate transport market dynamics.

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Atlas is accessible directly from the Upply platform, via a user account attached to your company.

Atlas provides clear and instant answers on all major transport market dynamics. For example, you can ask Atlas about:

  • differences between spot and contract prices,

  • road, maritime, and air freight market trends,

  • changes in transport costs (e.g. average cost per km, long-distance transport),

  • economic forecasts and market outlooks,

  • the impact of the driver shortage in Europe,

  • the effects of European regulations on road freight,

  • capacity constraints and structural market factors.

Atlas relies on:

  • Upply proprietary data (Market Insights, monthly barometers, Upply Freight Index, economic studies),

  • specialized external sources (transport reports, industry press, open data).

Atlas offers a simple and progressive pricing model, designed to let you explore the solution freely before adapting it to your needs.

  • Free access is available, with 15 questions included per user.
    This allows you to discover Atlas, understand its value, and build your first use cases.

  • Paid plans are then available, depending on the number of users within your organization.

👉 To find the offer best suited to your organization, our teams can support you and provide a personalized demo.